53ER06-38. Race for Cash Retailer Incentive Rules (Replaced by 53ER09-71)

(1) Beginning July 3, 2006 through August 27, 2006, players who purchase a $5-or-more FLORIDA LOTTO™, MEGA MONEY™ or FANTASY 5® ticket will have the opportunity to win free FLORIDA LOTTO tickets, Entry Vouchers in the Race for Cash drawings and instant Cash Prize Coupons entitling players to cash prizes of $25, $50, $100 or $1,000.

(2) Cash Prize Coupons of $25, $50 and $100 may be redeemed instantly at any Lottery retailer. Cash Prize Coupons of $1,000 must be claimed at a Lottery Office. Cash Prize Coupons must be claimed by October 26, 2006.

(3) Florida Lottery retailers who sell FLORIDA LOTTO, MEGA MONEY or FANTASY 5 cash prizewinning Race for Cash tickets between Monday, July 3, 2006 and Sunday, August 27, 2006, will receive bonus commissions. The retailer’s bonus commission will be 20% of the player’s prize value for each Cash Prize Coupon issued in the retailer’s store.

Race for Cash Retailer Bonus Commissions

 

Player’s Instant Cash Prize	Retailer’s Bonus Commission	Estimated Total Winners
$1,000	$200	50
$100	$20	1,000
$50	$10	5,000
$25	$5	25,000

 

 

(4) Florida Lottery retailers will receive their standard 5% sales commission on all on-line tickets sold and free FLORIDA LOTTO promotional tickets issued in their store.

(5) Florida Lottery retailers who sell FLORIDA LOTTO, MEGA MONEY or FANTASY 5 tickets that win Race for Cash prizes between Monday, July 3, 2006 and Sunday, August 27, 2006, will qualify for the chance to win up to $50,000 in the Race for Cash Retailer Drawing. Retailers will automatically be entered into the Retailer Drawing every time a Cash Prize Coupon, Race for Cash Entry Voucher or Race for Cash free FLORIDA LOTTO ticket is issued in their store.

(6) The Race for Cash Retailer Drawings will be held on September 6, 2006. A computerized random drawing from all retailer entries statewide will select one winner and five alternate winners. The first eligible retailer drawn from the statewide retailer pool will receive $50,000 cash and the next five retailers drawn will be alternate winners. A total of 18 separate drawings will be held from retailer entries grouped by corporate retailers and independent retailers in each of the nine Florida Lottery sales districts. Computerized random drawings from retailer entries in each of the 18 draw pools will select one winner and five alternates. The first eligible retailer drawn from the corporate retailer pool in each district will receive $10,000 cash and the next five winners drawn will be alternate winners. The first retailer drawn from the independent retailer pool in each district will receive $10,000 cash and the next five retailers drawn will be alternate winners. If a winning retailer is deemed ineligible to receive the prize, the prize will be transferred to an alternate eligible winner based on the order drawn in each of the retailer drawings.

 

Race for Cash Retailer Drawing Prizes
Prize	Statewide Winners
$50,000	1
$10,000	18

 

 

(7) Retailer Display Contest. The Lottery will conduct a Race for Cash Retailer Display Contest in which there will be a first, second and third place prizewinner in each of the Lottery’s nine districts.

(a) To enter the contest, retailers must submit a signed Race for Cash Retailer Display Contest Participation Form on or before July 14, 2006, to a Florida Lottery sales representative or their local Lottery District Office. Race for Cash Retailer Display Contest Participation Form DOL-470, effective 6/06, herein incorporated by reference, may be obtained at any Lottery Office or by writing the Florida Lottery, Marketing and Sales Division, 250 Marriott Drive, Tallahassee, Florida 32399-4042.

(b) To be eligible to win any of the prizes, participating retailers must:

1. Create a store display for the Race for Cash Promotion and maintain it throughout the designated display promotion period of July 17 through August 14, 2006; and

2. Submit a Race for Cash Retailer Display Contest Entry Form and one or two photographs, dimensions of which may not exceed 8 ½'' x 11'', of their Race for Cash display to a Lottery sales representative or their local Florida Lottery District Office by 5:00 p.m. on August 14, 2006. The photographs shall become the property of the Florida Lottery. Race for Cash Retailer Display Contest Entry Form DOL-469, effective 6/06, herein incorporated by reference, may be obtained at any Lottery Office or by writing the Florida Lottery, Marketing and Sales Division, 250 Marriott Drive, Tallahassee, Florida 32399-4042.

(c) A Florida Lottery sales representative will visit each participating retailer during the promotion period to monitor the retailer’s display.

(d) In each of the nine (9) Lottery District Offices, sales management staff will select up to ten (10) semi-finalists from the submitted Race for Cash retailer display photographs in their District. The semi-finalists’ photographs will then be sent to the Lottery Headquarters in Tallahassee for final judging, which will be based on creativity in the use of point-of-sale Lottery items and other materials that best promote the theme of the Race for Cash Promotion. The display must uphold the dignity of the state of Florida and shall not include materials associated with tobacco or alcoholic beverage products.

(e) The winning retailers will be announced on August 25, 2006, and awarded the following prizes:

 

Race for Cash Display Contest District Winners
First Place	Daytona 500® Race Experience Package
Second Place	Radio broadcast store remote
Third Place	$500

 

 

(f) All remaining semi-finalists will be awarded a promotional gift pack. In the event an insufficient number of retailers within a District enter the contest to award all prizes allocated to that District, the total number of prizes awarded statewide will be reduced accordingly.

(8) The Florida Lottery will award one winner in each of the nine sales districts a Race Experience Package for the 2007 Daytona 500® that includes the following:

(a) Two-nights’ hotel accommodations, one room double occupancy (room and room tax charges only).

(b) Pair of grandstand tickets for the Sunday Nextel Cup Series Race.

(c) Pair of Pre-Race passes for Sunday (weather and schedule permitting) consisting of an exclusive VIP Guided Tour of infield track facilities during last minute pre-race setup activities, including Pit Row, garages and the Driver Introduction Ceremony.

(d) Hospitality Credentials for winner and guest at the Hospitality Tent.

(e) Chartered Motor Coach Shuttle between the hotel and the speedway.

(f) $5,000 cash.

The Race Experience package does not include travel (other than the shuttle described in paragraph (8)(e)), meals, incidentals, tips, telephone calls, or other personal expenses incurred during the trip.

(9) The Florida Lottery will award one winner in each of the nine sales districts a radio remote broadcast. The radio remote broadcast consists of talent from a select radio station promoting the retailer’s business through intermittent live radio broadcasts from the retailer’s store location. The duration of a remote is approximately two hours. The retail value of a remote is between approximately $1,500 - $6,000, depending upon the market for and location of the remote and includes engineering and talent costs. Retailers will also receive a check in an amount equal to 20% of the retail value of the remote.

Retailers will be responsible for scheduling the date and time of a remote with a Florida Lottery sales representative. Date requests are subject to availability at the time of scheduling. A retailer must use the remote on or before December 31, 2006. If the retailer is unable to use the remote during the time frame detailed above, the retailer will forfeit the remote; however, the value of the remote will remain taxable income to the retailer.

(10) Retailers who win the Race Experience packages will be contacted in person by a Lottery representative within two weeks of August 25, 2006, and delivered a Florida Lottery Race for Cash Retailer Prize Designation and Acceptance Form DOL-444, revised 6/06, herein incorporated by reference, which may be obtained at any Lottery Office or by writing the Florida Lottery, Marketing and Sales Division, 250 Marriott Drive, Tallahassee, Florida 32399-4042. The deadline for a retailer to complete and return the Acceptance and Designation Form is September 22, 2006. Any retailer that does not return the completed Acceptance and Designation Form by the September 22, 2006 deadline will forfeit the Race Experience prize and the Lottery will award the prize to the next eligible alternate retailer, who will have until October 11, 2006, to return the completed Acceptance and Designation Form. If the next eligible alternate retailer does not return the form, further attempts will be made to award the Race Experience prize to the next eligible retailer until an Acceptance and Designation Form is received or until December 31, 2006. Upon the Lottery’s receipt of the retailer’s executed Acceptance and Designation Form, the Lottery will deliver a $5,000 check to the retailer.

(11) Winners of the Race Experience package will be provided written instructions for making reservations. Reservations should be made at least 30 days prior to the Daytona 500® on February 16-18, 2007. Prize packages are transferable; however, the value of the prize package will remain taxable income to the winner.

(12) Cash will not be awarded in lieu of prizes, except that the Florida Lottery reserves the right, if necessary due to unforeseen circumstances beyond the control of the Florida Lottery, to award a cash prize or substitute an element or elements of a prize in lieu of any prize offered in this contest. In the event cash prizes are awarded, the cash prize amount shall be equivalent to the fair market value of the unavailable prize element or elements.

(13) Eligibility for Race for Cash bonus commissions and the Race for Cash Retailer Drawing will be open to all Florida Lottery retailers. A retailer location can win only one prize in the Race for Cash Retailer Drawing.

(14) Winning retailers must be in good financial standing with the Florida Lottery at the time drawing prizes are awarded. Good financial standing is defined as having no dishonored unpaid electronic funds transfers or associated penalties or any other accounts receivable outstanding for more than sixty (60) days. Retailers whose Lottery contracts are terminated or inactivated prior to the prize award, shall be paid the prize won provided said termination or inactivation was not due to noncompliance with Chapter 24, Florida Statutes, Chapter 53, F.A.C., or contract terms. A retailer location that has experienced a change of ownership, as defined in Chapter 53ER05-12, F.A.C., during the incentive period shall be included in the incentive. In such case, all entries generated from that retailer location shall be credited to the retailer with the last recorded sales or redemption activity during the incentive period, and any prize won shall be awarded to that retailer; and

(15) The bonus commissions will appear as an adjustment on the Online Sales Reports the second day after they are earned. The Weekly Settlement Report will reflect total bonus commission payments from the previous Saturday through Friday of the settlement accounting week (as applicable). Cash prizes for the Retailer Drawing will be awarded by check prior to September 29, 2006. Retailers will receive payment for the Retailer Drawing upon determination by the Lottery of the prize amount and retailer eligibility as set forth in this rule. Bonus commissions, drawing prizes and display contest prizes will be reported to the Internal Revenue Service as compensation. The Lottery reserves the right to apply prizes won against outstanding debt for retailers meeting all eligibility requirements.

Specific Authority 24.105(9), 24.109(1), 24.112(1) FS. Law Implemented 24.105(9), 24.112(1) FS. History–New 6-28-06.