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Florida Administrative Code (Last Updated: April 18, 2024) |
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61. Department of Business and Professional Regulation |
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61J2. Florida Real Estate Commission |
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61J2-10. Operation, Business And Offices |
1(1) 2“Team or group advertising” shall mean a name or logo used by one or more real estate licensees who represent themselves to the public as a team or group. The team or group must perform licensed activities under the supervision of the same broker or brokerage.
48(2) 49Each team or group shall file with the broker a designated licensee to be responsible for ensuring that the advertising is in compliance with Chapter 475, F.S., and Division 61J2, F.A.C.
80(3) At least once monthly, the registered broker must maintain a current written record of each team’s or group’s members.
100(4) Team or group names. Real estate team or group names may include the word “team” or “group” as part of the name. Real estate team or group names shall not include the following words:
135(a) Agency
137(b) Associates
139(c) Brokerage
141(d) Brokers
143(e) Company
145(f) Corporation
147(g) Corp.
149(h) Inc.
151(i) 152LLC
153(j) LP, LLP or Partnership
158(k) Properties
160(l) Property
162(m) Real Estate
165(n) Realty
167(o) Or similar words suggesting the team or group is a separate real estate brokerage or company
184(5) This rule applies to all advertising.
191(6) In advertisements containing the team or group name, the team or group name shall not be in larger print than the name of the registered brokerage. All advertising must be in a manner in which reasonable persons would know they are dealing with a team or group.
239(7) Nothing in this rule shall relieve the broker of their legal obligations under Chapter 475, F.S., and Division 61J2, F.A.C.
260Rulemaking Authority 262475.05, 263475.25(1)(c) 264FS265. Law Implemented 268475.25 FS. 270History–New 6-18-18, Amended 7-1-19, 11-1-21.
