Department of Highway Safety and Motor Vehicles, Division of Motor Vehicles  


  • Daytona Beach Cycles, LLC, for the line-make VICO

    Notice of Publication for a New Point

    Franchise Motor Vehicle Dealer in a County of More

    than 300,000 Population

    Pursuant to Section 320.642, Florida Statutes, notice is given that Polaris Sales, Inc., intends to allow the establishment of Daytona Beach Cycles, LLC, d/b/a Indian Motorcycle of Daytona as a dealership for the sale of motorcycles manufactured by Victory (line-make VICO) at 402 North Beach Street, Daytona Beach (Volusia County), Florida 32114, on or after October 9, 2011.

    The name and address of the dealer operator(s) and principal investor(s) of Daytona Beach Cycles, LLC, d/b/a Indian Motorcycle of Daytona are dealer operator(s): Michelle Owen, 402 North Beach Street, Daytona Beach, Florida 32114; principal investor(s): Bradley Baran, 25 Cobtail Way, Simsbury, Connecticut 06070.

    The notice indicates intent to establish the new point location in a county of more than 300,000 population, according to the latest population estimates of the University of Florida, Bureau of Economic and Business Research.

    Certain dealerships of the same line-make may have standing, pursuant to Section 320.642, Florida Statutes, to file a petition or complaint protesting the application.

    Written petitions or complaints must be received by the Department of Highway Safety and Motor Vehicles within 30 days of the date of publication of this notice and must be submitted to: Nalini Vinayak, Administrator, Dealer License Section, Department of Highway Safety and Motor Vehicles, Room A-312, MS #65, Neil Kirkman Building, 2900 Apalachee Parkway, Tallahassee, Florida 32399-0635.

    A copy of such petition or complaint must also be sent by U.S. Mail to: Michael W. Malone, Polaris Sales, Inc., 2100 Highway 55, Medina, Minnesota 55340.

    If no petitions or complaints are received within 30 days of the date of publication, a final order will be issued by the Department of Highway Safety and Motor Vehicles approving the establishment of the dealership, subject to the applicant’s compliance with the provisions of Chapter 320, Florida Statutes.

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