Viva Florida 500 has proved to be a successful awareness campaign, collectively bringing more attention to Florida's history and diverse cultural heritage than ever before. This webinar will provide highlights of the Viva Florida 500 program to date, present results from research evaluating the impact of the initiative, and provide information on how Viva Florida will live on in 2014 and beyond. Find out how you and many other individuals, organizations and communities can utilize the Viva Florida brand to expand the visibility of your site, organization and business, while promoting Florida's history and cultural heritage.