53ER11-55. Dolphins Fin-tastic Fantasy 5® Football Retailer Incentive (Replaced by 53ER13-6)  


Effective on Thursday, September 29, 2011
  • 1(1) 2Beginning Monday, October 3, 2011, thr8ough Tuesday, December 6, 2011, 13the Florida Lottery will conduct 18the 19Dolphins Fin-t21astic F23antasy 245® Football Retailer 27Incentive 28(“Incentive”)29. 30Publix 31Supermarkets, 32Inc33., 34Hess 35Mart, 36Inc., 37and 7-Eleven, 39Inc. 40retailer chain 42stores 43in the following South Florida counties will be included in the 54I55ncentive56: Collier, Hendry, and Lee in the Lottery’s Fort 65Myers Sales District 68(District 10); 70Indian Ri72ver, Martin, Okeechobee, Palm Beach, and St. Lucie in the 82West Palm Beach Sales District (District 11); 89and Broward, Miami-Dade, and Monroe in the Miami Sales Dis99trict 100(District 13)102. 103During the 105Incentive, 106participating 107stores 108will 109compete 110within 111their respective 113chains and 115district116s 117to win Miami Dolphins (“Dolphins”) prizes. 

    123(2) 124There are 126t127wo 128(2) 129sal130es periods during the Incentive. 135Sales Period 1 is 139Oct140ober 3, 2011, 143through 144November 6, 1462011, 147and 148S149ales Period 2 is 153Novem154ber 7, 1562011, 157through 158December 6, 1602011161. 162At the conclusion of each S168ales 169P170eriod, 171F172antasy 1735 174sales during the Sales P179eriod 180will be 182calculated 183for each store and 187compared 188to the 190store’s Fantasy 5 sales during the 196same 197period for the year 2010 202(“base period”)204. 205Stores in each district 209with the 211highest 212percentage 213increases 214in 215Fantasy 5 sales in each chain, 221will be 223awarded First, 225Second, 226and Third Prize229s 230in accordance with 233the table below.

     

     

    236District 10

    238District 11

    240District 13

     

    242Sales Period 1

    245Sales Period 2

    248Sales Period 1

    251Sales Period 2

    254Sales Period 1

    257Sales Period 2

    260Number of  1263st 264Prizes Awarded

    266TOTAL

    267Publix          2681

    269Hess            2701

    2717-Eleven      2721

                         2733

    274Publix         2751

    276Hess           2771

    2787-Eleven     2791

                        2803

    281Publix         2822

    283Hess            2841

    2857-Eleven   2861

                       2874

    288Publix        2892

    290Hess           2911

    2927-Eleven     2931

                        2944

    295Publix         2963

    297Hess          2981

    2997-Eleven     3002

                      3016

    302Publix        3034

    304Hess           3051

    3067-Eleven     3072

                       3087

    309Number of 2312nd 313Prizes Awarded

    315TOTAL

    316Publix          3171

    318Hess            3191

    3207-Eleven      3211

                         3223

    323Publix        3241

    325Hess           3261

    3277-Eleven     1

                        3293

    330Publix      3312

    332Hess           3331

    3347-Eleven    3351

                       3364

    337Publix        3382

    339Hess          3401

    3417-Eleven     1

                        343

    344Publix          3453

    346Hess             3471

    3487-Eleven      3492

                        3506

    351Publix        3523

    353Hess           3541

    3557-Eleven     3563

                        3577

    358Number of  3361rd 362Prizes Awarded

    364TOTAL

    365Publix        3661

    367Hess             3681

    3697-Eleven      3701

                         3713

    372Publix          3731

    374Hess             3751

    3767-Eleven     3771

                        3783

    379Publix        3802

    381Hess             3821

    3837-Eleven      3841

                         3854

    386Publix          3872

    388Hess             3891

    3907-Eleven     3911

                         3924

    393Publix         3943

    395Hess           3961

    3977-Eleven      3982

                         3996

    400Publix         4013

    402Hess            4031

    4047-Eleven     4053

                         4067

     

    407(3408) A 410grand 411total of eighty-one (81) prizes will be awarded 419in 420the Incentive.

    422(4) 423A store 425that do427es 428not 429have recorded 431sales 432during the entire base period 437will be included in the Incentive; 443however, 444the 445store’s 446Fantasy 5 448base period 450sales will 452be 453considered to be the average of 459the 460Fantasy 5 462base period 464sales 465of 466all 467the 468stores 469in the district and chain 474of which it is a part.

    480(4815) 482The percentage 484increase 485of 486Fantasy 5 488sales 489for each 491store 492will be calculated to the one ten-thousandth of a percent. In the event of a tie between two or more 512stores 513in a chain within a district, the 520store 521with the greatest number of vouchers 527produced 528during t530he Sales Period in which the tie occurs will be the winner.

    542(5436544) 545Prizes.

    546(a) 547First 548Prize. 549One 550(1) 551pair of Dolphins regular season home game tickets and Ford® Sideline Club passes for one (1) selected Dolphins regular season h572ome game in the Sun Life Stadium (“Stadium”580). 581(Prize value: $670)

    584(b) 585Second 586Prize. 587One 588(1) 589pair of Dolphins regular season home game 596tickets 597in the Stadium. 600(Prize value: $170)

    603(c) 604Third Prize. 606One (1) fifty dollar ($50) Dolphins gift card that may be used toward the purchase of Dolphins home game tickets 626in 627the Stadium and/or Dolphins merchandise 632at 633www.miamidolphins.com. 634(Prize 635value: $50)

    637(7) First and Second Prize game tickets awarded at the conclusion of Sales Period 1 will be for the Miami Dolphins vs. Oakland Raiders game on December 6644, 2011. 666First and Second Prize game tickets awarded at the conclusion of Sales Period 2 will be for the Miami Dolphins vs. New York Jets game on January 1, 2012.

    695(8696) 697The Lottery will notify the 702corporate 703retailer of the winning stores within approximately three (3) business days after the end of each sales period and will deliver the prizes to the corporate retailer for distribution to the winning stores within approximately five (5) business days.

    742(9743) Cash will not be awarded in lieu of prizes.

    753(75410755) The 757market value 759of a 761prize 762will 763be considered compensation to the retailer for Int771ernal Revenue Service purposes.

    775Rulemaking Authority 77724.109(1) FS779. 780Law Implemented 78224.105(9)(i), 78324.112(1) FS785. 786History787788New 7899-29-11, 790Replaced by 53ER13-6.